You can feel great about how you look by using blusher and eyeliner.
A study shows that it may also impact how women view us.
Psychology researchers asked women to view pictures of different attractiveness, with or without makeup.
The researchers found that attractive women are more aggressive after they have been made up.
This team was made up of representatives from Charles Sturt University Australia as well Federation University Australia. They suggested that makeup may be used to ‘intrasexually compete’ for highly-attractive women (see file photo).
However, women viewed plainer people as better leaders than make-up.
A second experiment was conducted in which women were asked to look at similar photos and then tell how attractive they felt they were.
Participants who saw photos of beautiful women in makeup felt less confident about themselves.
Female participants were asked by psychologists to view photos of attractive women with or without makeup (file photo).
However, the women who were less attractive to men did not suffer.
A team from Charles Sturt University Australia and Federation University Australia said that make-up can be used as an ‘intrasexual competitive’ for highly desirable women but has a distinct social function in plainer women.
Co-author Dr Danielle Sulikowski said: ‘When highly attractive women wear make-up it’s like, “I’m here, I mean business”…Other highly attractive women seem to “get” this signal and respect it.’