After a customer noticed sex toys displayed on the shelves of Poundland, he complained to his parents.
Discount retailer offers a wide range of underwear as well as electronic gadgets in Stoke-on-Trent.
Photos shows the goods on shelves above boxes of Quality Street and Miniature Heroes as part of its Valentine’s Day range.
Shoppers were shocked by the battery-powered bargains that were priced at £8.
Social media has been used by many to voice their dismay at the product placements that are plainly visible for children to see.
Poundland was blasted across England by its customers after it placed sex toys within reach and view of children. (pictured)
Jayn Wainwright, 61, from Stoke-on-Trent, told Stoke-on-Trent Live,: ‘I do not think they should have them. These are inappropriate.
If they are looking to buy sex, then people should visit a sexshop. There are many places for young children to go. You might find that they start to ask parents questions you don’t want them answering.
The store also left Jane Stanaway (67) and Sylvia Stanaway (62), unimpressed.
Jane stated that it was inappropriate for Poundland not to sell this type of stuff. This isn’t Ann Summers.
Sylvia stated that they should leave it at the sex shops. Poundland should be seen as a family business.
Margaret Jackson (72) added that it was “disgusting.” They were just what my husband and I saw. That kind of material should not be sold online or in sex shops. These items should be kept off the public.
Poundland Stock-on-Trent customers said they don’t think it is appropriate for them to carry sex toys, as kids will ask questions.
A number of users on Twitter have expressed their anger, one mother even comparing the retailer’s discount to Ann Summers.
Photos of Poundland’s selves on social media have circulated. One Twitter user commented: ‘They aren’t on the top shelf always looking down. The Poundland brand has gone down in price and is now considered tacky. The head office believes it is funny to sell sex toys, and more are planned. This is because the staff were only allowed to work in normal shops and not in a sexual shop.
Another commented: “Hey @Poundland! If you plan to sell sex toys at a shop where kids shop, have the common sense to keep the Remote Controlled Love Egg and Bonkin’ Bunny out of reach.” #inappropriate’
One third said: “Sorry @Poundland. This is disgusting. For children to view, Dildos and butt Plus are sex toys! This is not the right place!
“@Poundland” I went into Poundland to check out the sex toys. My two kids were there with me. They are what my six year old asked! I’m fuming. Ann Summers, you aren’t. That it was accepted is beyond me.
Some claimed that they were more shocked by the high price than Poundland selling sex toys
Fiveth comment: Why is @Poundland selling sex toys? Do I exist in another dimension?”
Some others were unaffected by the product placement, but they admitted to being shocked at the price.
One said: “Poundland selling sexual toys?” They’re not worth a penny, but I don’t mind.
One person said, “If I were in Poundland, I would be more mad about the price.”
Poundland was contacted for comment.