Spotlight – Books such as John C Boland’s Hominid were available at high prices on Amazon
Amazon, the online retailer is accused of allowing third party sellers to falsely represent books that they sell on their website. Some books can be sold as classics for exorbitant price.
Among those concerned is American author and publisher John C Boland, whose recent novels have been marketed as published in the 17th Century and commanding a price of more than £700. In fact, his modern day thrillers should retail for about £10. Amazon has been sued by the Baltimore writer for failing to regulate sales on its website.
Amazon does sell books, however you can also purchase ‘new and ‘used copies’ from third-party sellers. If they have them available, these links will often link to the description of the literature. Anyone can sign up as one of these third-party dealers if they are able to set up an Amazon seller account – though the online giant typically gets 15 per cent of the proceeds from sales.
Boland said that the abuses did not just affect me, as in my science thriller Hominid but also books and nonfiction publications by other authors.
‘For example, $12 books (nearly £9) are being offered in fanciful ‘1602’ editions for $1,000 (£740) that were actually published earlier this century.’
He says, “Amazon has denied that this type of activity is allowed.” A search on Amazon’s Books website revealed thousands of mistakes made by third parties.
‘When a seller claims to have an edition published more than a hundred years ago it is also defaming authors like me by implying that the book existed before I had even written it – as if I were a plagiarist.’
Meryl HALS, the managing director of The Booksellers Association says John C Boland raised issues that highlight problems in online book shopping.
She stated that Amazon has a huge market power for books, and independent bookellers are unable to match it.
Retail titan: Amazon sales – of which books are only a small part – rose more than 50 per cent in 2020 to £20.63bn. It paid direct UK tax on its profits of £492m
‘A local bookshop not only offers quality and advice that can be trusted – but it also allows bookbuyers to actually hold a book in their hand before having to part with any money.’
She adds: ‘Thankfully, over the past couple of years – during this terrible pandemic – about 100 new bookshops have opened up as people have learned to appreciate their value.’
The UK now has around 1000 independent bookstores, a fraction of the 1,200 that existed when Amazon started in 1995.
Those who find browsing bookshelves is part of the pleasure of buying books should also consider visiting a book fair to find hidden gems to leaf through – and talk with experts about other literature they might find appealing.
David Maynard, a book dealer, is also a member of the Provincial Booksellers Fairs Association. This trade organisation offers details of book fairs held throughout the country – as well as online fairs.
According to him, “The internet does have its place but personal service is the best when you are buying books.”
‘These claims defame authors like me’
Maynard says that buying older books is dangerous if the buyer has no idea what they are doing. Accurate date descriptions and condition are key parts of the purchasing process.
“We have a code for conduct which every member is bound to. This allows buyers to report any problems immediately.
Maynard adds: ‘Another bonus is that we can help guide book lovers on their adventure – introducing them to new and exciting reads after sharing with us what they enjoy.’ Amazon’s big selling point is convenience – with a purchase possible via a few clicks of a button rather than having to visit a shop.
The company also enjoys huge marketing and sales reach that allows it to compete with other retailers on price. Amazon accounts for more than half of all books sold. The company also has AbeBooks.
Amazon and other online shops are often criticized for not having the same overheads as high-street shops such staff and shop rent costs. They also pay lower taxes.
Amazon sales – of which books are only a small part – rose more than 50 per cent in 2020 to £20.63 billion. It paid direct UK tax on its profits of £492 million. US-based giant Channels the vast majority of its British retail sales to tax-haven Luxembourg.
Amazon has not commented on John C Boland’s claims.
It did however confirm that third-party sellers, as separate businesses, are subject to all laws and policies of Amazon when selling items on the online shop. The company also stated that they promptly address any concerns raised by buyers, and if necessary take action.
Visit booksellers.org.uk for details about where your local bookshop is located. Bookshop.org is another website that you should consider when searching for your favorite literature on high-street.
toby.walne@mailonsunday.co.uk