Emma Raducanu has been unveiled as Evian’s new global brand ambassador – after the tennis sensation was signed up to represent high-end labels Dior and Tiffany & Co.
Tennis star 18 year old, who lives in Kent has seen an immediate rise to A-list celebrity status after her US Open win in September. Since then, she has been invited by a number of luxury brands to represent the brand.
The teenager was named today as the new water brand ambassador. She joins Maria Sharapova, Dua Lipa and Ella Chen.
Emma is seen in her tennis whites, against a bright pink background, during a photoshoot which was posted alongside the announcement.
Emma Raducanu has been unveiled as Evian’s new global brand ambassador – after the tennis sensation was signed up to represent high-end labels Dior and Tiffany & Co
Brand and pop culture expert Nick Ede predicted the deal could be worth £xx million for the tennis sensation, saying: ‘
The British teenager produced one of the sporting stories of the year when she navigated the qualifying rounds in New York to storm all the way to the final, where she defeated Canada’s Leylah Fernandez 6-4, 6-3 to win her first Grand Slam title, as well as £1.8million in prize money.
She was the first British woman to be awarded a Grand Slam Singles title in over 44 years.
Raducanu was made famous by her Maiden Grand Slam victory at Flushing Meadows. Numerous brands offered sponsorship deals to Raducanu and featured her on front covers of a variety magazines.
Days later she found herself among the A-list elite at New York’s Met Gala – the biggest night in fashion.
Emma poses in tennis whites with a bright pink backdrop, as part of a photoshoot that was shared along the announcement
In a beautiful Chanel, midriff-revealing monochrome Chanel look with Tiffany diamonds and pearls around her waist, she rose to the occasion
Personally invited by Vogue chief Dame Anna Wintour, she was seated on the $500,000 Chanel table with its celebrity ambassadors – prompting speculation she would join their ranks as an ambassador.
Meanwhile, the teenager was then revealed as the face of jewellery brand Tiffany and Co in a deal estimated to be worth more than £2million.
Emma shared the news via Instagram. She said: “Very happy to join the @tiffanyandco Family as a House ambassador. This has been an honor being able to sport these unique jewellery pieces for the last few weeks.
The water brand announced today that the teenage ambassador will join Maria Sharapova, Dua Lipa and Ella Chen.
She was also announced in October as Dior’s ambassador.
Maria Grazia Chiuri, Dior’s Creative Director Maria Grazia Chiuri will be the teen representing the brand’s womenswear and skincare collections.
Emma’s salary as ambassador for Dior is unknown.
Emma further cemented her place as a household name as she was revealed as she face of Sports Direct’s 2021 Christmas campaign.
Emma’s status as a household star was further confirmed when she was announced as the face of Sports Direct’s 2021 Christmas campaign.
In the advertisement, Jack Grealish (Euros Heartthrob) and a host of British young sports stars joined Jack Grealish as the teenage tennis sensation.
Looking sensation in tennis whites, the 18-year-old from Bromley frolics in the snow, hitting snowballs with her tennis racket in a whopping £6million campaign where she cheekily jokes ‘new balls please’ while being pelted in a snowball fight.
This tennis player has been called a “sponsors’ dream” and she is poised to be the most successful female athlete of all time.
She also reportedly laid the foundation for potential earnings at age 17, when she registered Harbour 6 Limited in order to manage her finances.
Days after winning her first Grand Slam, she found herself among the A-list elite at New York’s Met Gala – the biggest night in fashion
The Champion Tennis event was last week at the Royal Albert Hall.
WTA No 83 Ruse was her opponent. She played practice at the Transylvania Open last month in Romania.
Raducanu, who has had mixed fortunes since her Grand Slam win, lost at Indian Wells early and went out in the quarter-finals of Romania. Wang Xiyu defeated Raducanu last week in Round 1.
Torben Beltz was appointed as the new coach for the German-speaking youngster. He is Chinese and Romanian.
Emma attending the “No Time To Die” World Premiere at Royal Albert Hall on September 28, 2021 in London (left) and right, during practice US Open Championships 2021