You can add links to Instagram Stories to share breaking news articles or delicious recipes.
The social media app used to offer the ability to add swipe up links to Stories. However, this feature was restricted to accounts with more then 10,000 followers.
Instagram has replaced the swipe-up feature with a link sticker. This is now available for all accounts.
Max Eulenstein is co-head of product. He explained that over the years, entrepreneurs, creators, and change-makers have demonstrated how sharing resources and information can help inspire their communities.
‘From organizing and educating around equity, social justice and mental well-being to showcasing new product drops to customers, link sharing is helpful in many ways — so now we’re giving access to everyone.’
Instagram has replaced the swipe-up link feature with a link sticker. This is available to all accounts.
Until now, the only method to add a Link to Your Story was to swipe-up a link. This was only available to verified accounts with at least 10,000 followers.
Many users thought that this was unfair, so Instagram modified the tool.
“We’ve heard from other members of our community that they also want things to be shared with their family and friends,” Mr Eulenstein stated.
‘Whatever you’re into, from cooking to volunteering or shopping, you now have a space to share in Stories — regardless of your account size.’
Simply capture or upload content to your story to add a link, then select the sticker tool from top navigation bar.
Tap the Link’ sticker to add your desired hyperlink, then tap ‘Done.
To see different colours, place the sticker on your story.
Once you are happy with your work, click the “Send to” button at the bottom right corner to add it to your story.
Up until now, you could only add a link in your Story using a swipe-up. This was restricted to verified accounts and those with over 10,000 followers.
Users on Instagram have welcomed the new tool.
One user wrote: ‘Instagram is FINALLY rolling out link stickers to everyone! Oh, happy day!
Another wrote: Instagram just announced link stickers available for everyone. It’s about time!’
One laughed and said, “Finally, insta did something actually good.”
All users worldwide will soon be able to use the link sticker feature starting today.