What would you be willing to pay for Instagram? Meta-owned social media platform tests subscription services that allow creators to charge fees for exclusive content

  • Meta tests Instagram Subscriptions, which allow creators to charge a monthly subscription fee for their exclusive content 
  • This test is open to 10 US creators who have the ability to set their own prices
  • All users that pay the fee receive an email notification whenever new content has been shared
  • Meta however will take a percentage of the fee, but it won’t be until 2023. 










The Instagram Influencers might soon charge monthly subscription fees by charging subscribers for access to exclusive content

Insta influencers may soon begin charging monthly subscription fees for exclusive content.

Meta-owned platform allows 10 creators to test the potential. They can turn a profit by creating Live videos or Stories.

Similar to the feature that was introduced to Facebook in 2020 Meta stated it would not collect a percentage of revenue before 2023. The same goes for the new Instagram Subscriptions.

Instagram announced that it would offer subscriptions to Instagram so creators could build deeper relationships with their most engaged fans and increase their monthly income. Subscribers will have access to special content and other benefits within the same platform they already interact with.

This Wednesday’s launch of the Instagram Subscription Test allowed creators to determine their preferred monthly fee.

TechCrunch says that most creators start at the lowest price point, which is $0.99 to $1.99, $2.99 to $4.99, or even $9.99 per monthly. Then, they can experiment with pricing higher than $19.99, $49.99, or $99.99 per months. 

Participants in the Test now have an option to ‘Subscribe’ on their profiles. Users who opt-in receive notification when the creator posts new content.

The Meta-owned platform is testing the ability among a 10 creators in the US, allowing them to turn a profit with live videos and Stories.

Influencers involved with the test now have a 'subscribe' button on their profile and users who opt-in will receive notifications when the creator shares new content

Meta-owned platform has tested the capability among 10 US creators, allowing them turn a profitable profit via live videos and Stories

Actor and influencer @alanchikinchow, basketball player @sedona._ and astrologer at @alizakelly are some of the creators.

Insta is the latest platform on social media to offer a subscription for creators. Twitter launched it in September 2021.

Super Follow creators charge $9.99, $2.99 and $4.99 per month to access the exclusive content.

You can choose from special offers and discounts to subscriber videos or newsletters.

Most creators will likely start toward the bottom of that range, at price points like $0.99, $1.99, $2.99, $4.99 or maybe even $9.99 per month, before experimenting with higher pricing like $19.99, $49.99 or $99.99 per month

The majority of creators start with the lower end price range at $0.99 to $1.99, $2.99, $3.99, and possibly $9.99 per monthly, before moving up to higher prices like $19.99, $49.99, or $99.99 per mois.

Tap the Super Follow button to subscribe to an account. This will display a description and price list. Then tap again to pay in-app.

In the next weeks, Supper Follow will become available in other countries on iOS and on the web.

Creators may earn as high as 97 per cent of the subscription revenue, subject to certain limitations, and a maximum lifetime earning cap of $50,000. According to The Verge They can then earn as much as 80 percent from subscription revenue.

Twitter offers a subscription, Twitter Blue for $2.99 per month. This allows users to gain access to exclusive features.

Undo Tweet, which lets users make edits to a tweet prior to it going live, is perhaps the best feature. A timer can be set for 30 minutes to allow users to make modifications to their post.

Not only can users revise their tweets, but they also have the ability to bookmark folders and read content without ads.

Twitter insists, however, that Twitter is not trying to end the free service.

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