According to a study, Kim Kardashian’s hourglass shape is even more damaging for women’s bodies than Kate Moss slim frame.
Researchers in Canada showed women Instagram photos of either ‘slim-thick’, ‘thin’ or ‘fit-ideal’ body types.
Slim-thick or ‘hourglass’, as seen in Kim Kardashian, Kylie Jenner, and Beyoncé, is characterised by ‘a large butt and thighs and small waist and flat stomach’.
The term ‘thin,’ which refers to slim, flat-bellied females like Kate Moss, is used in place of ‘fit.
The researchers found women exposed to ‘slim-thick’ photos experienced more dissatisfaction towards their own weight and appearance.
Social media has made it possible for women to have slimmer bodies.
However, the social pressure for young women to have a slim physique can be more damaging than that of society.
Kim Kardashian (pictured), is an example for a woman with the ideal body shape of either’slim-thick,’ or hourglass’. Researchers say this is due to a large waist and stomach and flat stomach.
Kylie Jenner is another woman with an ideal of being slim.
The new study was conducted by Sarah McComb and Jennifer Mills, two researchers at York University in Toronto, Canada.
They state that cultural trends in Western media recently have shifted to a curvier body type, called slim-thick. This is described by an enlarged waist, flat stomach and large butts.
‘Heavier models with a large butt and thighs do not offer a healthier or more realistic body ideal than the “fit” or “thin” ideals, but may actually be the most harmful type of body-ideal to women’s body image based on the current findings.’
Much of the previous research into body image has examined the impact of the ‘thin-ideal’ on women’s body image – the ideally slim female body image like Kate Moss.
British model Kate Moss, pictured in Paris in January 2021, has an ideal body. Thin-ideal imagery of women’s bodies is ubiquitous in mainstream media
To learn more about the effects of ‘slim-think’, the researchers recruited 402 female undergraduate students, all between the ages of 18 and 25 years.
The women were either shown photos of women on Instagram with the three different body ideals (‘slim-thick’, ‘thin’ or ‘fit-ideal’) or were placed into a control condition.
Participants in the control condition were asked to view 13 images sourced from attractive home décor and furniture pages.
They say that the images are non-body-related content and would appeal to female Instagram users.
Participants were then asked to draw comparisons between their bodies and the images.
All three forms of body-ideal imagery were found to have a greater degree of weight dissatisfaction than those in the control.
However, the study also showed that comparing oneself to the thin-thin ideal led to a less attractive body image than the “thin” ideal.
‘The study found that women exposed to the “slim-thick” ideal felt more dissatisfied with their weight and their shape, and experienced less satisfaction with their bodies overall,’ McComb told MailOnline.
They felt the effects of thin ideal more than they did.
“So, even though the thinner thin body is more attractive than the ideal body shape, it is less detrimental to your body’s image and not necessarily healthier.
Researchers did not test the slim-fit’ ideal for comparison to the?fit’ ideal.
The researchers say: ‘While the slim-thick-ideal may just be gaining popularity in white-centred media, it is not new among other ethnic communities, such as Latino and Black communities’ Pictured is Beyoncé Knowles in London, July 2019
Overall, the study suggests a modern obsession with achieving body ideals is shifting to a ‘slim-thick’ body, which maybe more detrimental to women’s body image than the ‘thin’ ideal.
There may be several reasons for this, according to McComb. McComb suggests that slimming down appeals to more women of all ethnicities.
McComb explained to MailOnline that “Past research has shown that Caucasian women desire the thin ideal” and that ethnic minority women prefer a curvier ideal.
As body standards shift away from being “thin”, the “slim, thin” idea is gaining more popularity in mainstream media. We may also see more women wanting to be “slim”!
Slim-thick is being popularized by very influential beauty influencers and celebrities with massive social media followings, like Kim Kardashian.
‘We’re currently investigating if more women aspire to this ideal because they think it may be easier to attain than the thin ideal, which makes them feel disappointed when it’s more difficult to achieve than they initially expected,’ said McComb.
The paper has appeared in Body Image.